PRIVACY
Privacy Policy
How Pyung Hwa Industry CO. collects, uses and transfers personal data submitted through the online inquiry form, under Korean law.
1. Purpose of processing
Pyung Hwa Industry CO. ("the Company") processes personal data under Korea's Personal Information Protection Act and publishes this policy so that data subjects can understand how their data is handled. The Company processes personal data only for the purposes below and does not use it for any other purpose. If the purpose of use changes, the Company will obtain separate consent as required by Article 18 of the Act.
- Receiving and answering product inquiries
- Providing product specifications and quotations
- Confirming inquiry outcomes and keeping a record of handled inquiries
2. Items collected
The Company collects the following items through the online inquiry form.
- Required: name, phone number, email address, inquiry details
- Optional: company or farm name, region, product-related information, attached photos
3. Retention period
The Company retains personal data for the period agreed to at the time of collection. Data collected through the online inquiry form is kept for three years after the inquiry is closed, following the record-retention period for consumer complaints and dispute handling under Korea's Act on Consumer Protection in Electronic Commerce. Where other laws set a different period, that period applies.
4. Destruction procedure and method
The Company destroys personal data without delay once the retention period ends or the purpose of processing is achieved. Data stored in electronic file form is deleted using a method that prevents the records from being recovered. Data printed on paper is shredded or incinerated.
5. Disclosure to third parties
The Company processes personal data only within the purposes stated in Section 1 and does not disclose it to third parties, except where the data subject has given separate consent or a law specifically requires disclosure.
6. Outsourced processing
The Company outsources parts of its personal data processing as listed below. Outsourcing contracts set out the purpose limits, technical and administrative safeguards, restrictions on sub-outsourcing, and the Company's oversight of each processor, as required by Article 26 of the Act.
| Processor | Outsourced task |
|---|---|
| Tally BV (Belgium) | Operating the online inquiry form and storing submitted data |
| Cloudflare, Inc. (United States) | Website hosting and delivery, including technical information such as access logs needed to run the site |
7. Overseas transfer of personal data
The Company transfers personal data overseas to operate the online inquiry form (Tally) and host the website (Cloudflare), as follows.
| Recipient | Country | Items transferred | When transferred | Method | Purpose | Retention period |
|---|---|---|---|---|---|---|
| Tally BV | Belgium (EU) | Name, phone number, email address, inquiry details and other form fields | At the time of submission | Online transfer over the network | Operating the inquiry form, storing submitted data | Until the outsourcing agreement ends or the data subject requests deletion |
| Cloudflare, Inc. | United States | Access logs and other technical information generated while using the website | At the time of access | Online transfer over the network | Website hosting and delivery | For the duration of the hosting service |
8. Rights of data subjects and legal representatives
Data subjects may request access to, correction of, deletion of, or suspension of processing of their personal data from the Company at any time. Requests can be made in writing, by email, or by other means set out in Article 41(1) of the Enforcement Decree of the Act, and the Company will act on them without delay.
9. Children under 14
This site does not collect personal data from children under 14. If a case arises where a child under 14 must provide personal data, the Company will put a procedure in place to obtain consent from the child's legal representative.
10. Measures to secure personal data
The Company takes the following measures to keep personal data secure.
- Limiting access to personal data to a minimum number of staff and managing their access rights
- Keeping and reviewing access logs for the systems that process personal data
- Storing documents and media that contain personal data in a locked location
11. Automatic data collection devices (cookies)
This site does not use cookies for visitor analytics or advertising. The online inquiry form (Tally) may use technical storage needed for the form to work. Cookie settings can be changed in your browser, though this may limit some form functions.
12. Chief Privacy Officer
The Company designates a Chief Privacy Officer to oversee personal data processing and to handle data subjects' complaints and requests for remedy.
- Chief Privacy Officer: Ji Won Park
- Contact: +82 10-4663-2736, pmk7383@hanmail.net
Data subjects may direct any inquiry, complaint, or request for remedy related to personal data protection to the Chief Privacy Officer.
13. Requests to view personal data
Data subjects may file a request to view their personal data under Article 35 of the Act with the department below. The Company works to process these requests promptly.
- Department for requests to view personal data: Chief Privacy Officer (Ji Won Park, +82 10-4663-2736, pmk7383@hanmail.net)
14. Remedies for infringement of rights
Data subjects may contact the following bodies for dispute resolution or consultation regarding infringement of personal data rights. These are Korean government bodies, as this policy is governed by Korean law.
- Personal Information Dispute Mediation Committee: 1833-6972, www.kopico.go.kr
- Privacy Infringement Report Center (Korea Internet & Security Agency): 118 (within Korea), privacy.kisa.or.kr
- Supreme Prosecutors' Office: 1301 (within Korea), www.spo.go.kr
- National Police Agency: 182 (within Korea), ecrm.cyber.go.kr
15. Changes to this policy and effective date
If this policy is added to, removed, or amended due to a change in law, policy, or security practice, the Company will post the change on this page at least seven days before it takes effect. This policy applies from October 13, 2026.
